Weekly Digest: Week of 19 October 2026

For: Priya, founder of Fernhill Goods (fictional store, fernhill.example) Compiled by: your personal agent, every Friday at 6 pm Sources: store dashboard, inbox, calendar, support inbox, task list

The short version

Sales were up on last week, mostly from the new tote bag. Two wholesale leads are waiting on a reply. The supplier invoice is due Monday. Next week has three meetings and one free afternoon.

Numbers this week

Metric	This week	Last week	Change
Orders	142	118	+20%
Revenue	$6,890	$5,710	+21%
Average order	$48.50	$48.40	flat
Returns	3	5	down
New email subscribers	87	64	+36%

Best seller: the canvas tote in olive, 46 units. It sold out on Thursday evening. Restock is due on 28 October.

Needs your reply

Wholesale inquiry from a gift shop in Portland. Asked for a line sheet and minimum order quantity. Waiting 3 days.
Wholesale inquiry from a museum store. Wants samples before the holiday buying window closes on 1 November. Waiting 1 day.
Photographer quote for the spring shoot. Asks you to confirm the date by Wednesday.

Money due

Supplier invoice for the canvas order, due Monday 26 October.
Shipping software renewal, auto-charges on Thursday 29 October.

Customer support

21 tickets this week, 19 closed.
Most common question: "When will the olive tote be back?" (9 tickets). A back-in-stock email would answer most of these.
One complaint about a late package. The carrier shows it delivered Friday morning.

Your calendar next week

Day	What
Monday	10:00 call with accountant (quarterly taxes)
Tuesday	Free all day
Wednesday	14:00 sample review with the new bag maker
Thursday	11:00 podcast interview, 45 minutes
Friday	Afternoon blocked for product photos

Tasks I moved forward

Drafted replies to both wholesale leads. They are in your drafts folder, not sent.
Set up a back-in-stock form for the olive tote on the product page, unpublished until you approve.
Renamed and filed 34 receipts into the October expenses folder.

Suggested focus for next week

Send the two wholesale replies on Monday morning. The museum store has a deadline.
Approve the back-in-stock form so the tote questions stop.
Use Tuesday to plan the holiday gift bundle. Last year it was 30% of December revenue.