In the fast-moving digital world, being early to a trend isn’t just exciting, it’s strategic.
Whether you're a marketer, startup founder, creator, or investor, spotting exploding topics early can help you create content, build products, or invest in ideas before the rest of the world catches on.
That’s exactly where platforms like Exploding Topics come in.
In this guide, we’ll break down:
- What is Exploding Topics?
- How does Exploding Topics work?
- How to use Exploding Topics to your advantage
- Key use cases in India, Instagram, and integration with tools like Feedly and Google Trends
What Is Exploding Topics?
Exploding Topics is a trend discovery platform that uses machine learning to identify keywords, industries, and ideas that are growing in interest, but are still relatively under-the-radar.
Unlike Google Trends (which shows what’s already popular), Exploding Topics focuses on emerging topics, ideas that are gaining traction now but haven’t yet peaked.
The platform was co-founded by Brian Dean (of Backlinko fame) and is available at ExplodingTopics.com.
How Does Exploding Topics Work?
The platform scans millions of online data points across:
- Search engines
- Social media
- News sites
- Product listings
- Startup databases
It then uses natural language processing (NLP) and trend forecasting algorithms to surface terms that show rapid but early growth.
Each trend is:
- Categorized by industry (e.g., AI, finance, marketing, wellness)
- Tagged with growth score and historical trendline
- Tracked monthly to show breakout velocity
This makes Exploding Topics especially useful for:
- Marketers looking to publish ahead of competitors
- VCs and investors scanning for emerging startup niches
- Content creators building thought leadership on rising ideas
How to Use Exploding Topics
You can use Exploding Topics in several ways:
1. Free Dashboard
Go to ExplodingTopics.com and browse trending terms by category, growth speed, or date.
For example, you might find rising search terms like:
- “AI productivity tools”
- “Biohacking wearables”
- “Zero-proof cocktails”
2. Trending Topics by Country
Use the filter to explore Exploding Topics India, where emerging trends are specific to Indian users and markets.
This is especially useful for content strategists and ecommerce founders in India looking to stay locally relevant.
3. Weekly Newsletter
Subscribe to get curated insights sent to your inbox every week. It’s a time-saving way to stay updated on rising topics without checking the site daily.
4. Pro Version
With Exploding Topics Pro, you unlock:
- Early access to emerging trends
- Long-term trend growth predictions
- CSV exports
- Deep keyword research tools
Ideal for teams that need consistent data to guide product, SEO, or media strategies.
Exploding Topics vs. Google Trends vs. Feedly
Here’s how Exploding Topics compares:
Tool | Strength | Limitation |
Exploding Topics | Predictive, early-stage trend discovery | Fewer historical data tools than Google Trends |
Google Trends | Great for comparing search interest over time | Focuses only on what’s already popular |
Feedly | Tracks known sources (RSS) | Needs manual input; not predictive |
Using them together is even more powerful. Many professionals search for "Feedly exploding topics Google Trends" to build a complete trend-monitoring system.
Exploding Topics Instagram: Trends in Visual Culture
Exploding Topics is also useful for understanding what’s rising in visual-first platforms like Instagram.
For example:
- “Clean girl aesthetic”
- “Digital vision boards”
- “Instagram carousels for business”
These trends may not yet be showing up on mainstream analytics tools, but Exploding Topics catches them early through web-wide pattern recognition.
Exploding Topics India: Regional Relevance Matters
If you’re targeting Indian markets, watch for Exploding Topics India via the country filter.
Emerging terms like:
- “ONDC ecommerce”
- “Ayurvedic biohacking”
- “Green startup funding”
can help content creators, media teams, and startup founders stay ahead in a uniquely Indian context.
Who Should Use Exploding Topics?
- SEO strategists: Find rising keywords before they’re saturated
- Startup founders: Identify product-market fit early
- Content marketers: Get ahead of seasonal or breakout ideas
- Investors: Spot venture opportunities in pre-growth phases
- Creators: Ride momentum before the mainstream catches up
Final Thoughts: Be Early, Not Late
Knowing what’s trending now is useful. But knowing what will trend next? That’s where the real edge is.
Exploding Topics helps you discover, validate, and act on rising trends with data, not guesswork.
Whether you’re in India, building an Instagram brand, or tracking new niches in your industry, ExplodingTopics.com can be your secret weapon.
Want to level up your trend game?
Try it now at ExplodingTopics.com
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About the author
Mehjabi Khan— Writer
Mehjabi Khan is one of our talented writers with a background in creating content for major companies like Mahindra and Suzuki. She has a knack for explaining complex ideas in a way that’s easy to understand and enjoyable to read. When she's not writing, Mehjabi loves to cook, bringing the same creativity to her recipes as she does to her articles.
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